More Color
SEE OPINION STORIES BY CATEGORY
More Color
QuickTime turns 34! Yes, Apple's big bet on 'multimedia' still matters
QuickTime emerged during one of Apple's wildest decades, and it's still the backbone of video on our devices—even Vision Pro.More Color
How Apple's M1 chip gave the Mac a second life
Five years ago, Apple Silicon gave Apple's longest standing platform new life. Now it looks like the sky's the limit.More Color
After a decade, has the iPad Pro fulfilled its destiny?
Today, the M5 iPad Pro and iPadOS 26 have settled a lot of old scores. But it's been a long, strange journey from "Hey Siri" day in San Francisco to now.More Color
Siri changed the world 14 years ago. Can it do it again?
The company has been struggling to make Siri better for more than a decade now, but now the pressure's on.More Color
Pro today, Air tomorrow: Apple's iPhone lineup is designed to create waves
The first round of iPhone sales won't be the same as the second—and that's how Apple wants it.More Color
There's a lot of new Apple stuff. Here's what's actually worth buying
Some products really jump out at me as more impressive and intriguing than others.More Color
Apple's Tim Cook era: 14 years of prolific products, profits, and politics
It's been a ride. And while it's not over yet, now seems as good a time as any to look back at what Cook has done and consider where he and Apple may be going in the future.More Color
A new Apple Watch is coming. It's time to break the mold
Does Apple's pattern with the iPhone, iPad, and other products tell us something about the future of the Apple Watch?More Color
macOS Tahoe finally puts the Spotlight where it belongs
20 years later, Spotlight returns to the spotlight on the MacMore Color
Goodbye, Intel: The chips keep changing but the Mac remains the Mac
Apple's preparing to close the books on the third chip transition in Mac history.More Color
Why WWDC is better than New Year's Day
Get the champagne and fireworks ready, because next Monday, the great cycle of Apple begins again.More Color
The weird, wild story of the Mac clone era
Three decades later, the legacy of Apple's weird decision is still with us.More Color
Nearly 30 years later, Apple owes everything to the iMac
The iMac turns 27 and its influence is still felt throughout Apple.More Color
Everything Apple needs to fix at WWDC starts with Settings
Apple's new OS designs are more critical—and necessary—than ever.More Color
How Apple can handle tariffs without raising prices (much)
Here's a look at what the company might do to mitigate the tariff issue as much as possible.More Color
Will Apple repent its mistakes at WWDC 2025?
The last year has flipped the table on Apple's usually conservative and careful platform-building plans.More Color
Inside Apple's hybrid M3 Ultra chip powerful enough to take on Nvidia
Apple's newest powerhouse processor is a cross between an M3 and an M4—and is made for the most demanding users.More Color
Apple is finally ready to conquer Qualcomm in the 5G game
With the C1 modem, Apple is confident it can finally beat Qualcomm at its own game.More Color
Apple Intelligence's biggest problem isn't the Intelligence–it's Apple
The key to AI success is to make the features a pleasure to use. That's not happening right now.More Color
















